Email and Social Media Spending Expected to Rise

According to a May 2008 eMarketer report, social networking and email spending is expected to increase in the next three years. The survey, conducted by Eloqua, reports that:

• 74% of marketers surveyed plan to increase email ad spending.
• 9 out of 10 surveyed will continue to increase their direct online ad budgets.
• Survey respondents projected to increase social network ad spending to $2.4 billion in 2011, a significant increase from the $1.4 billion this year.

Online marketing / advertising is growing. Are you ready to take your marketing digital?

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