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	<title>Comments on: Does Your Business Have the Personality of a Carrot?</title>
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	<link>http://www.writtenbysumer.com/blog/2009/09/does-your-business-have-the-personality-of-a-carrot/</link>
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		<title>By: Michelle</title>
		<link>http://www.writtenbysumer.com/blog/2009/09/does-your-business-have-the-personality-of-a-carrot/comment-page-1/#comment-126</link>
		<dc:creator>Michelle</dc:creator>
		<pubDate>Mon, 21 Sep 2009 17:33:25 +0000</pubDate>
		<guid isPermaLink="false">http://writtenbysumer.com/articles/?p=2047#comment-126</guid>
		<description>Nadine,

Thanks for adding writtenbysumer.com to your GoogleReader!


Doug,

I do enjoy carrots myself, but they can&#039;t speak to me.

I define boring as &quot;All Business.&quot; A website that simply speaks to nothing, to no one, and is bland. Imagine being in a conversation with someone who is all business. They talk and talk, but have no personality to shine through. They&#039;re talking AT you, not TO you. When this happens, I begin thinking to myself &quot;What should I make for dinner tonight?&quot;

The point of your website copy is to illustrate a clear business message, while integrating some brand personality in. A boring message and a boring website isn&#039;t going to attract customers.

Thanks!

Michelle</description>
		<content:encoded><![CDATA[<p>Nadine,</p>
<p>Thanks for adding writtenbysumer.com to your GoogleReader!</p>
<p>Doug,</p>
<p>I do enjoy carrots myself, but they can&#8217;t speak to me.</p>
<p>I define boring as &#8220;All Business.&#8221; A website that simply speaks to nothing, to no one, and is bland. Imagine being in a conversation with someone who is all business. They talk and talk, but have no personality to shine through. They&#8217;re talking AT you, not TO you. When this happens, I begin thinking to myself &#8220;What should I make for dinner tonight?&#8221;</p>
<p>The point of your website copy is to illustrate a clear business message, while integrating some brand personality in. A boring message and a boring website isn&#8217;t going to attract customers.</p>
<p>Thanks!</p>
<p>Michelle</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Michelle</title>
		<link>http://www.writtenbysumer.com/blog/2009/09/does-your-business-have-the-personality-of-a-carrot/comment-page-1/#comment-1035</link>
		<dc:creator>Michelle</dc:creator>
		<pubDate>Mon, 21 Sep 2009 17:33:00 +0000</pubDate>
		<guid isPermaLink="false">http://writtenbysumer.com/articles/?p=2047#comment-1035</guid>
		<description>Nadine,

Thanks for adding writtenbysumer.com to your GoogleReader!


Doug,

I do enjoy carrots myself, but they can&#039;t speak to me.

I define boring as &quot;All Business.&quot; A website that simply speaks to nothing, to no one, and is bland. Imagine being in a conversation with someone who is all business. They talk and talk, but have no personality to shine through. They&#039;re talking AT you, not TO you. When this happens, I begin thinking to myself &quot;What should I make for dinner tonight?&quot;

The point of your website copy is to illustrate a clear business message, while integrating some brand personality in. A boring message and a boring website isn&#039;t going to attract customers.

Thanks!

Michelle</description>
		<content:encoded><![CDATA[<p>Nadine,</p>
<p>Thanks for adding writtenbysumer.com to your GoogleReader!</p>
<p>Doug,</p>
<p>I do enjoy carrots myself, but they can&#8217;t speak to me.</p>
<p>I define boring as &#8220;All Business.&#8221; A website that simply speaks to nothing, to no one, and is bland. Imagine being in a conversation with someone who is all business. They talk and talk, but have no personality to shine through. They&#8217;re talking AT you, not TO you. When this happens, I begin thinking to myself &#8220;What should I make for dinner tonight?&#8221;</p>
<p>The point of your website copy is to illustrate a clear business message, while integrating some brand personality in. A boring message and a boring website isn&#8217;t going to attract customers.</p>
<p>Thanks!</p>
<p>Michelle</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Doug Stewart</title>
		<link>http://www.writtenbysumer.com/blog/2009/09/does-your-business-have-the-personality-of-a-carrot/comment-page-1/#comment-124</link>
		<dc:creator>Doug Stewart</dc:creator>
		<pubDate>Fri, 18 Sep 2009 21:28:22 +0000</pubDate>
		<guid isPermaLink="false">http://writtenbysumer.com/articles/?p=2047#comment-124</guid>
		<description>I like carrots. They&#039;re orange and full of vitamins. While other vegetables are a little too green for my personal tastes. I&#039;m not sure about Nadine, the person who left the comment above me. It looks like words have escaped her.

But seriously, can you give specific examples of boring vs exciting?</description>
		<content:encoded><![CDATA[<p>I like carrots. They&#8217;re orange and full of vitamins. While other vegetables are a little too green for my personal tastes. I&#8217;m not sure about Nadine, the person who left the comment above me. It looks like words have escaped her.</p>
<p>But seriously, can you give specific examples of boring vs exciting?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Doug Stewart</title>
		<link>http://www.writtenbysumer.com/blog/2009/09/does-your-business-have-the-personality-of-a-carrot/comment-page-1/#comment-1033</link>
		<dc:creator>Doug Stewart</dc:creator>
		<pubDate>Fri, 18 Sep 2009 21:28:00 +0000</pubDate>
		<guid isPermaLink="false">http://writtenbysumer.com/articles/?p=2047#comment-1033</guid>
		<description>I like carrots. They&#039;re orange and full of vitamins. While other vegetables are a little too green for my personal tastes. I&#039;m not sure about Nadine, the person who left the comment above me. It looks like words have escaped her.

But seriously, can you give specific examples of boring vs exciting?</description>
		<content:encoded><![CDATA[<p>I like carrots. They&#8217;re orange and full of vitamins. While other vegetables are a little too green for my personal tastes. I&#8217;m not sure about Nadine, the person who left the comment above me. It looks like words have escaped her.</p>
<p>But seriously, can you give specific examples of boring vs exciting?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Nadine</title>
		<link>http://www.writtenbysumer.com/blog/2009/09/does-your-business-have-the-personality-of-a-carrot/comment-page-1/#comment-125</link>
		<dc:creator>Nadine</dc:creator>
		<pubDate>Fri, 18 Sep 2009 16:02:46 +0000</pubDate>
		<guid isPermaLink="false">http://writtenbysumer.com/articles/?p=2047#comment-125</guid>
		<description>writtenbysumer.com to GoogleReader!
 Nadine</description>
		<content:encoded><![CDATA[<p>writtenbysumer.com to GoogleReader!<br />
 Nadine</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Nadine</title>
		<link>http://www.writtenbysumer.com/blog/2009/09/does-your-business-have-the-personality-of-a-carrot/comment-page-1/#comment-1034</link>
		<dc:creator>Nadine</dc:creator>
		<pubDate>Fri, 18 Sep 2009 16:02:00 +0000</pubDate>
		<guid isPermaLink="false">http://writtenbysumer.com/articles/?p=2047#comment-1034</guid>
		<description>writtenbysumer.com to GoogleReader!
 Nadine</description>
		<content:encoded><![CDATA[<p>writtenbysumer.com to GoogleReader!<br />
 Nadine</p>
]]></content:encoded>
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