The inspiration for this post came from the many generous bloggers who have provided Sumèr with excellent and free Thesis tutorials and advice on how to operate it. A special thanks to you all.
The first lesson we learn in life is to share. It’s apparent that for some people this lesson has gone in one ear and out the other. Others implement this lesson, use it, and benefit from its results.
My point in bringing this up is because sharing is a fundamental element in human relationships—both on- and offline—and not enough businesses recognize its importance. This small, yet crucial lesson is essential for gaining exposure, trust, and credibility. For businesses who believe every bit of advice they offer should be compensated with cash, they may find themselves with fewer customer relationships, sales, and exposure. Not to mention, it’s annoying and a big turnoff.
I’ve seen many business bloggers hold back tips and advice in hopes of getting a buck for their expertise. I’m not saying give all your secrets away—after all, you might be out of a job that way. Rather, offer helpful tips and strategies that encourage people to follow you, connect with you, share your advice, and talk about you. Your efforts to share some of your expertise will pay off in the long run. Not to mention you can become a top blogger.
Want proof?
Below is a list of some of our favorite bloggers who have given free and invaluable expertise and tips and whom we highly recommend to others. We have also shared many of their tutorials, articles, and content with others on social media—spreading the word about their fantastic expertise and tips.
Below are our favorite givers . . .
PR 2.0: It’s hard to describe our love for Brian Solis’s PR 2.0 blog. He’s one of our favorite bloggers. His videos and written posts are packed with valuable information that make you think about how you’re connecting with prospects and why you’re doing it. Filled with industry statistics and technology updates, Solis’ blog goes above and beyond. He shares not only his expertise with readers but also his personality and life. http://www.briansolis.com/
PR 2.0 Blog
MATT FLIES: One of our favorite Thesis blog tutorial creators, Matt Langford provides easy-to-understand Thesis tutorials with great content. He also offers exceptional and personal advice for Thesis users looking for a little extra help. http://mattflies.com/
MattFlies Blog
HOW TO MAKE MY BLOG: Marko Saric is extremely giving in this awesome blog. He offers blogging ideas, tips and tools, and a ton of easy-to-follow tutorials on how to build a better blog. http://www.howtomakemyblog.com/
How to Make my Blog
ART OF BLOG: Another great blog on how to build and run a blog. Although this blog is packed with informative blog tutorials, we especially love their Thesis tutorials. http://www.artofblog.com/
Art of Blog
POWER TO FIGHT THE BIG BOYS: We don’t just love this blog because we’ve been featured in it a few times. Author Doug Stewart provides excellent, real-world examples that help the best small businesses dominate their space on the internet. http://powertofightthebigboys.com/
Power to Fight the Big Boys Blog
Who is your favorite blogger? We’d love to hear about him or her in our comments section.
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Thanks for the mention Michelle! Very kind of you!
Thank you, Marko. Your tutorials have been so helpful.
Best, Michelle
I see one glaring omission from this list, your blog. It should be listed too.
Thanks for including my blog as an example of one that shares knowledge and expertise.
Doug, you are too kind. You made Britt and me blush! Ha. Thanks so much for what you share on your blog — looking forward to the Google Live Search updates!
Thanks for the mention! Personally, I used many tips from Marko when I was just getting started and I’m subscribed to Art Of Blog. Great stuff!