From the category archives:

Social Media Marketing

The Rise of New Social Media Technologies

In this video interview conducted by WebProNews, Joseph Smarr of Google’s Technical Staff shares his insight on new social technologies infiltrating the web. Specifically, Joseph talks about how new social [...]

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Maximize Social Media Success: Create a Connection

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As part of our How Did They Do It? series, where we interview and spotlight companies who are successfully marketing their brands online, this post focuses on the successes of [...]

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3 Tips to Writing a Blog That People Want to Read and Share

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2010 shows promising results for the blogosphere. According to a study performed by eMarketer, 31 million Internet users in the U.S. will write blogs and over 104 million will read [...]

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Online Marketing from the Islands to the Arctic

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As part of our How Did They Do It? series, where we interview and spotlight companies who are successfully marketing their brands online, this post focuses on the successes of [...]

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Social Media Success: Interview with Personal Concierge Company YuDu

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As part of our How Did They Do It? series, where we interview and spotlight companies who are successfully marketing their brands online, this post focuses on the successes of [...]

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Social Media Marketing: Don’t Follow the Generic Formula

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Evolution occurs in all areas of life, including technology. As shifting factors merge, we begin to see an evolution in communication patterns. In order to follow the growth and evolution [...]

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Get Your Online Marketing in Shape: An Interview with Holos Fitness

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Continuing with our How Did They Do It? series, where we interview and spotlight companies who are successfully marketing their brands online, we are grateful to Greg Stallkamp of Holos Fitness for taking [...]

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What You Can Learn from One Online Retailer’s Social Media Success

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Continuing with our How Did They Do It? series, where we interview and spotlight companies who are successfully marketing their brands online, this post focuses on the successes of online retailer [...]

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5 Reasons Why You Should Market Your Business Using Foursquare

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There’s been a ton of buzz circulating about foursquare and its marketing success in real-world situations. Everything from Chicago’s tourism industry to Jimmy Choo and from burger joints to The [...]

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7 Ways to Engage Prospects on Facebook

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At least once a week I hear from a reader that he or she has a Facebook fan page, but there is little activity. No one ever comments. No one [...]

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