From the category archives:

Video Marketing

Tips for Effective Vlogging Practices

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YouTube made the news last year with its miraculous feat to exceed Yahoo searches and was, in turn, ranked as the second most often used search engine—right below Google.
Over the [...]

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FlickTruck Creates New Ways to Advertise to Consumers on the Road

Video Marketing

We’re all about engaging new media and finding new ways to connect with prospects, but a truck that displays video might be taking it a bit too far.
FlickTruck has found [...]

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Vlog Your Way to More Clients

Video marketing has proved to be a powerful client attraction tool. Blogging is one of the most effective ways to gain exposure, build relationships with key influencers and prospects, and [...]

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Five Reasons Why the Vlog Is a Successful Marketing Tool

Special thanks to our team member Michelle Alford for writing this post.
John Green had mild success as a young adult author before he made a marketing decision that boosted [...]

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Are You Boring Your YouTube Viewers?

Message from Michelle

Welcome to this issue of Sumèr’s Secrets. Mama and I are finally settled after our trip to see the family (although she really misses her son, Moose).
Recently, a client [...]

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Never Again Hear the Words “I Can’t Find Your Video”

Optimizing your video posts on YouTube is essential if you want viewers to find them. Discover the tips and strategies  for optimizing your videos from YouTube’s project manager, Matthew Liu.
Want [...]

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Hulu Hits a Home Run in the Online Video Community

YouTube can easily be considered King of the online-video scene. No force has dethroned YouTube from its number one online-video platform—but it looks as though there may be a challenger. [...]

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Interactive Marketing Spending: The Future of Marketing

According to a recent Forrester Research study, interactive marketing spending will more than triple by 2012, reaching a high of $61 billion.
Interactive media is an extremely beneficial vehicle to [...]

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Web Design: Do You Need an Update Now?

You’ve decided it’s time to change something about your online presence. Along with creating new and unique web copy for your site, you need to make sure the design is [...]

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Email and Social Media Spending Expected to Rise

According to a May 2008 eMarketer report, social networking and email spending is expected to increase in the next three years. The survey, conducted by Eloqua, reports that:

74% of marketers surveyed [...]

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