Google Buzz Privacy Issues: Can Google Thwart a PR Disaster?

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Within days of launching Buzz, Google is trying to thwart a PR nightmare for privacy violations. Seems they launched the new social media platform without considering users might not appreciate [...]

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Google Wonder Wheel: Enhance Web Copy and Online Marketing Materials

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Ever wonder about the Google Wonder Wheel and its wondrous powers? In a nutshell, Google Wonder Wheel is an effective SEO keyword research tool that can be used to help [...]

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FlickTruck Creates New Ways to Advertise to Consumers on the Road

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We’re all about engaging new media and finding new ways to connect with prospects, but a truck that displays video might be taking it a bit too far.
FlickTruck has found [...]

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10 Questions to Ask Yourself before Hiring a Copywriter

Most businesses go to great lengths to ensure their brand message is portrayed accurately and that they have a strong web presence. However, it is my experience that many companies [...]

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4 Faster Ways to Find What Your Favorite Bloggers Are Posting Each Day

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Time. There never seems to be enough of it. There are a million things to do in a day. For some of you, freeing up just 15 minutes might constitute [...]

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Vlog Your Way to More Clients

Video marketing has proved to be a powerful client attraction tool. Blogging is one of the most effective ways to gain exposure, build relationships with key influencers and prospects, and [...]

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Does Your Website Copy Make the Sale?

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As website copywriters, our team scours the Internet on a daily basis. We see all sorts of websites in a variety of industries. While we each have our personal preferences [...]

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How Do They Do It? Interview with Successful Business Blogger Hills of Africa Travel

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I few weeks ago, I promised to post case studies on business blogs. The purpose is to share with you, dear Reader, how small businesses successfully blog for business. There [...]

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When Business Opportunity Knocks, How Does Your Appearance Answer?

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Special thanks to style expert and owner of Charleston Style Concierge, Lee Heyward for this post.
People do business with those whom they trust and feel confident in. Your business [...]

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Does Your Marketing Copy Create a Compelling Story?

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When I was working toward my MFA in Fiction, I was assigned a book by Jon Franklin called Writing for Story. A two-time Pulitzer Prize winner for literary journalism, Franklin [...]

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